Your Avenue newsletter follows a standard outline that leaves room for you to add in personalized content for your readers to engage with. You can do this directly using the 'Newsletter Editor' in your Avenue Account.
If you choose not to personalize your newsletter by the deadline date it will still go out with our standard content.
Here's what can be customized directly in your Account:
Subject line - The default is “[Month] newsletter”. Change it to whatever.
Introduction: Avenue provides a standard introduction note in this section. Alternatively you can use this section to add in your own personalized text! If you don't tweak this before the deadline, then, the newsletter will be sent out with our standard intro.
Avenue provides three types of content for all newsletters. You can choose to keep or remove our articles by ticking or unticking them. Mix & match to create the newsletter that works for you.
Light and Engaging Article - Written by our marketing team, some subjects include: gardening tips, home decor, home staging and seasonally relevant content.
Tips and Resources - Three fun and engaging sources from around the web to keep your readers entertained.
Real Estate Board Article - This is an article published by your real estate board each month that contains information about the market specific to your region.
Custom Content: Use the content adder to add your own personal articles, videos or image blocks into the newsletter. You can add custom articles, videos or stats you've found online.Learn more about how to write great custom content here!
These will appear right below your introduction above our articles, so your readers will see your personal touch first!
Need a few more tweaks? Here's what our team can customize for you:
Heads up! We need any extra requests sent to firstname.lastname@example.org before 3:00pm PST on the business day before the 15th, otherwise we won't be able to tweak things for you.
Predefined search parameters - We can update the price limits, property types, and area filters for this section.
Featured Listings - Up to 15 of your most recent listings. These pull automatically from your website and can only be showcased in order of date published.