Here at AvenueHQ, we don't offer any kind of email set-up, hosting or forwarding services. But we can still help you to set up and understand how to create a professional email associated with your website. 

For most people, this means setting up a domain driven email. Domain driven emails, for example, can be a tricky business to understand. 

Domain driven emails work like normal emails do, but usually carry your domain name in the address. For example: Some of the most common providers include: 

  • Google (Gmail) 

  • Microsoft (Outlook) 

  • Yahoo 

The difference between setting up a domain driven email and a personal email account comes in how you verify your identity. Unlike personal emails, where you can just create a name and fill in your details, for these emails to work, you need to verify that you actually own the domain. 

This is usually done by adding a ‘record’ - which is a bit like a name-tag - to your domain settings. Adding those ‘records’ or name tags to your domain needs to be done by whoever is managing your DNS settings. Google or Microsoft then double checks that the name tags match and you can complete the set up!  

However, because you have to deal with a couple of different companies or providers to set up your email solutions, it can cause confusion around who actually does what. So here’s our breakdown: 

1. Google/Outlook/ - The Mail Provider

These are the people who actually host your email. They’re responsible for making sure that your emails are sending and that everything is working as it should be. 

If you haven’t bought an email service yet, we recommend using Google or (G-Suite) because they’re very reliable, efficient and they have a wonderful support service. 

If  your email isn’t working, or your emails are down, the first place you should contact is the support section of your mail provider. Even if you need to get something updated by us at Avenue, or a third party provider, they will be able to tell you exactly what is wrong and make solving the problems much quicker. 

2. Avenue HQ (Or your website provider) 

When we launch your website, we point your domain at our servers, so that when people type in, they see the beautiful site we have built for you! When we do this, it means we also take on the management of your DNS settings. This means that if you are setting up an email, we can add the ‘records’ or name tags for you.

There are two types of ‘record’ that you generally need to add to set up a functioning email: 

  • MX Records: These are ‘templates’ which enable your domain to support email solutions from G-Suite, Microsoft or whoever you bought your domain with. There’s one set of MX records for G-Suite, one set for Microsoft and so on. For most major providers, we have the necessary MX records ready to go, but there might be cases where we ask you to send us the MX records. 

  • TXT Records: There are lots of ways to verify a domain, and you’ll be offered them in your set up. We can only verify your domain using a TXT record, so you need to select that option when setting up your email. TXT records are unique, so we need you to send us a copy and pastable version of the TXT to add it to your DNS. 

We can only add or update these records. We can’t see exactly why your email isn’t working or troubleshoot issues with your mail forwarding. We can just edit or update the records if they need to be updated! 

3. The Third Party Provider 

Sometimes clients use services like GoDaddy or other third party providers to purchase their email services. If the set-up is complete and verified before you join our services, then switching to Avenue usually doesn’t cause any issues. 

However, if you decide to invest in an email solution when your site is already live, it’s worth double checking that they won’t re-point your name-servers before finalizing your purchase. In these cases, you will likely still need us to add the relevant MX and TXT records to verify your new email. 

Again, we recommend going directly through G-Suite, as it cuts out the middle-man. Here’s a guide to how you can do just that. 

Did this answer your question?